The First National Bank’s latest innovation, a banking app that enables their customers to sell their homes privately to one another without using estate agents, have angered many of their clientele in the commission-based property sector

   
   
THINGS ARE LOOKING UP FOR THE CAPE’S RENTAL MARKET
The Cape rental market is picking up speed yet consumer budgets remain tight. Earlier this year landlords in the upmarket southern suburbs of Cape Town faced unlet properties, unheard of previously, but the feedback of late indicate that the rental market is recovering provided that pricing is kept at realistic levels.

   
MID-TERM BUDGET: “IT IS TIME FOR ACTION” SAYS PROPERTY LEADERS
The Mid-Term Budget for 2018 gave little reason for joy, as could be expected with the country in a recession and government departments and state-owned enterprises (SOEs) in dire financial straits. It’s time for action say property leaders.

   
   
   
PGP SAYS DIGITAL OFFERINGS WON’T REPLACE AGENTS
Pam Golding Properties is the first traditional estate agency in SA to combine digital set-fee services alongside their commission-based services. First Eazi.com was bought, now there’s a joint venture with online auction sales channel BidX1. PGP chief executive Dr Andrew Golding states their view on the future of traditional estate agents with the group.

   
FIRST SECONDS COUNT IN ONLINE MARKETING
A few years ago it was widely reported that thanks to the hyper-connected world of social media the average adult now has an attention span shorter than that of a goldfish. That’s since been debunked as a myth, but what is a fact is that in today’s busy life most people decide within the first few seconds whether they will watch your online marketing video or switch to one of a man being hit repeatedly by a soccer ball in the face.

   
   

     

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