Print Icon
 
   

- The Farm Retires an All-Star Jersey 

 - Shure Lands in a New Locker-room in NorCal, AK, & HI! 

- InfoComm 2018 Highlight Reel - Fun With THE FARM - 

   

Thank you for Twenty Four Years.

   We have been working for Audio-Technica spanning three decades. Phil Cajka and his amazing team have been part of our family.It is with sadness that we must change our relationship now. In the best interest of both of our organizations, we have chosen to head a in a different direction.

   Audio-Technica put our little company on the map. They were the first major brand to take a chance with us. I feel like we are leaving them in a great place. Great products, people, and a solid path for growth in the future.

   They should be announcing the appointment of a new rep firm in short order and we with nothing but the best for everyone that works for Audio-Technica.

   

Shure in Northern California, Northern Nevada and Hawaii

   The Farm has accepted an appointment to the position of Manufacturer's Representative for SHURE in these regions! Yes, we are your Shure reps!This is kind of a big deal for us. Maybe more than a big deal. Maybe the biggest deal. In order to serve you better, we had to grow. And grow we did, We added two more folk to our growing team. Please welcome Rebecca Hicks and Skip Godwin to our not-so-ordinary cast of characters. Skip will be an outside account rep serving the Bay Area, and Rebecca is mostly inside doing DSP and Control programming, systems commissioning, and general smart-person stuff.

   We are only the reps for our Northern Ca, Hawaii, and Northern Nevada. Brownestone Marketing continues to be the excellent rep in the Northwest...and that is how we want it! Mike, Van and their team have been stellar performers for decades, and we are looking forward to working closely with them as they integrate Shure products into projects featuring products represented by The Farm. I think it is safe to say that we are good friends as well as occasional competitors. If you are in Oregon, Washington, Idaho, Montana, Alaska, Brownestone is your team. If you are in Norcal, NorNev (i just made that up) or Hawaii, it is The Farm.... But we will ALL be there to serve ANY of you that need some help or are in a jam...and we mean it. Feel free to test us out on that. 

   
John Hood rides the back seat of a tandem bike to work on Tuesdays. He loves the solitude.
   

Infocomm Had Stuff!!

  Did you make it to Infocomm? Did you miss it? Either way, there were quite a few new products and solutions from our Farm partners that we hope you get to see very soon. Below is a list of just some of the amazing new technology that is coming to you!

   

OmniStream Video Wall – Using OmniStream Pro, Velocity control and AMS users can now easily configure and control a video wall. Using drag and drop routing, along with the high-end OmniStream scaling, users can manage multiple modes of a video wall

SW-510W – 4K 5x2 switcher with mirrored OR maxtrixed HDBaseT and HDMI outputs. In addition to HDMI and DisplayPort inputs, it also has a fully functional USB-C input. The SW-510W also acts as a wireless AV gateway for iOS, Android, Chromebook and Windows (Miracast).

     
UniSee – The greatest innovation seen in LCD video wall technology. These displays automatically calibrate, provide 95% edge-to-edge color uniformity, and no gap between them. This gapless is created by the UniSee Mount. This mount uses gravity to perfectly and automatically align the panels. Additionally, the mount holds the power module and input panel that the display docks to. Want to become a UniSee Certified Specialist? Click here…

ClickShare – NEW USB-C buttons coming!

     
Premium Business Music Solutions – QSC is now offering a full suite of hardware and software for retail, restaurant, hospital, and many other commercial spaces. Starting with the MP series of zone mixers, zone amplifiers, control platform and physical controllers, and continuing on with the AcousticDesign series of sub/satellite small format loudspeakers, integrators can now provide a full solution for virtually any environment and user type. Demo systems coming soon!

Drag-and-Drop Visual Code Editor - For the novice programmer or IT professional just getting started with AV programming, or the seasoned AV professional doing rapid prototyping, the new Q-SYS Block Controller component leverages the power of the Q-SYS Scripting Engine and includes a state-of-the-art visual programming tool that brings modern software design paradigms to the AV programming industry. Based on technology initially developed by Google and MIT and currently deployed commercially in dozens of products and platforms, this open 

source visual programming tool uses interlocking, graphical blocks to represent common code programming concepts including logical expressions, loops and more.

  This approach to simple and rapid code creation and editing allows for the composition of simple or sophisticated AV scripts while ensuring that the generated code is always syntactically correct.

     

Zip4 and Zip4-3G 4-Button Paging Stations - These two devices will find application in airports, train stations and other transportation hubs. 

     

AXON Family – A4FLEX, D2FLEXio, and C1 - The A4FLEX is a full featured 4 mic/line input, 2 output AES67 interface (8x8) that sports a two channel power amplifier, expanded logic I/O and a USB audio interface. The A4FLEX is perfect for conference rooms using high quality mics with LEDs and built-in push switches. The D2FLEXio is a very cost-effective line level I/O interface with 2 flex I/Os for 2x0, 1x1, or 0x2 in one small box. The C1 is our new single gang networked in-wall control interface. Designed to go where touch panels cannot for budget reasons, these cost effective controls still pack a punch. 

They are solidly built, and offer a far more cost-effective alternative to existing Dante/AES67 networked paging stations that are currently available.Q-SYS plug-ins are available for the Zip4 products, and integration efforts with other DSP platforms is moving forward as well. Here’s a link to a video Josh Arnold (Atterotech AV Product Manager) did describing the Zip4 family

     

   Q-SYS plug-ins are available for the C1. Here’s a link to a video Josh Arnold (Atterotech AV Product Manager did describing the AXON family.

     

Listen Everywhere – Previously known as Audio Everywhere, this WiFi assisted listening system has been re-branded with the Listen name that is known far and wide as the leader in ALS solutions. In addition to the new name, the latest models will include phoenix connectors for bringing in your audio sources, as is standard in the commercial audio world.

     

Stealth Core 2 – Have an existing DiGiCo console? The new Stealth Core 2 engine has taken the SD range to the next level. Thanks to some smart developments in FPGA technology, the entire range is now quicker and more powerful, capable of even more processing channels. Not only does every SD console now benefit from expanded bussing and a greater palette of on-board effects, there's Dynamic EQ  and a  DiGiTube on  every

channel & buss, and thanks to a refined new-look application code, the whole user experience is instantly more satisfying. In short, Stealth Core 2 provides more flexibility and further functionality at a very attractive price point.

     

Want to know more? Want to get demo’s of these cool new toys? Call your Farm rep today!


   
Farm Fun Fact #70  
 Using a suffocating defense and unselfish passing, The Farm won Infocomm 2018 by 31 points.